Does it feel like black friday anymore

Black friday used to be special back then but now I feel like it's not what it used to be. Lame sale all over and don't see anything that interest me to buy. Black friday had that different feelings when you waited in the line and fight through the crowd to get your sale items. But now a days black friday sales aready started on very retailers website months before, however pricing for the peoduct seems to be either regular price or not that lower. So I would say this years black friday is a joke.